P.Johnson
Graphic Design Task
TASK 1
ORIGINAL
RETOUCHED
+ RECOLOURED
TASK 2
STORE SIGNAGE CONCEPT
Custom A1 A-Frame sign, with wine bottle and glass mounted on the edge of the top shelf. Along with a matching A5 door decal.
DESIGN
MOCK-UP
DESIGN
MOCK-UP
TASK 3
STILL LIFE CONCEPT
The idea of the still life shoot would be to continue the story of the couple from the streets of Milan, back to their home.
We would shoot little vignettes, both still and motion of their clothes and accessories, dotted around the home, how they would naturally be sitting, creating a subtle story around each item.
Some examples could include a belt and shoes thrown on the floor right before the couple make love. A coffee on the kitchen table with a suit jacket over a chair, waiting to be put on in the morning.
It would ideally be shot with natural light throughout the day, getting a sense of the couples daily life. Scouting a well styled home would create an authentic feel, but could also be enhanced with additional sourced props.
The assets would be used on various platforms, mixed with still and motion, even creating .gifs for EDMs.
End